What Are the Best Times to Post on Instagram?

What Are the Best Times to Post on Instagram

If you’re looking to increase your Instagram following, there are four specific times that are best to post on the app. These are Tuesday, Wednesday, Thursday, and Friday. You can follow these tips for your best posts, and get a big boost to your account. These are the top times for posting on Instagram, according to analytics and users’ feedback.

In the photo app world, Instagram reigns supreme. Artists, entrepreneurs, and brands all see a huge potential when sharing their content on the platform. However, it’s not easy to grow an audience on Instagram. You’re competing with thousands of other users, as well as big brands who want to capture your eyeballs and attention.


There are many different times to post on Instagram, but Tuesday seems to be the most effective time. The reason for this may be based on how many people are online around that time. Moreover, the Instagram algorithm is not a simple one-code system – it’s a combination of several factors. Therefore, if you want to maximize the reach of your posts on Instagram, post around Tuesday morning.

What is the best time to post on Instagram 2022?
What time is the most active on Instagram?


The best time to post on Instagram varies depending on your industry, but the general rule is that weekdays, between 10 am and 1 pm, are the most active times to post. This is because people are scrolling through their feeds and most likely to engage with the content you share at this time. Depending on your audience, you may want to try posting during the lunch hour or during the weekend.


If you’re looking to increase engagement on Instagram, it’s important to know the best time to post. According to recent research, the best times to post on Instagram are on Wednesday and Thursday, from two to four p.m. Most people are most likely to be online during these times. While Fridays and Saturdays are also great times to post, weekdays have higher engagement rates.


Friday is a popular day for Instagram users to leave work and head home for the weekend. The day also sees a peak in usage around 4 p.m., making it a good time to post your newest content. But keep in mind that you might want to plan your posts differently if you want to reach a younger audience.


If you want to boost your engagement metrics, posting on Saturday is the best time to do it. This is the time when your target audience is most likely to be scrolling through their news feed and chatting with colleagues. You can also go live if you want to capture their attention.


There are certain times on Instagram that are optimal for posting. For example, Monday, Tuesday, and Friday from 11 am to 2 pm are the highest engagement hours. On Sunday, the most optimal time to post is between 12:00 and 8:00 PM.

Sprout Social data

Sprout Social has analyzed data from over 20,000 Instagram accounts to determine the best times to post. Posts that are most popular and receive the most engagement are most likely to be seen during the peak hours of 9am to 1pm Eastern and Central time zones. This is because people are most active on these platforms during these hours. But there are other factors to consider when planning when to post on Instagram.

What Are the Best Times to Post on Instagram
What Are the Best Times to Post on Instagram

Industry data

The optimal time to post on Instagram varies based on location. According to data collected from 2,958 food brands in Indonesia, the best time to post on Instagram is between 11AM and 1PM Monday through Friday. On Wednesdays, Hootsuite recommends posting at 11AM. Sundays are the worst days for Instagram posts.

By optimizing your Instagram strategy, you will be able to grow your Instagram presence with relevant and engaging content that resonates with your audience. With greater visibility on the platform, you will ultimately increase brand awareness, boost engagement and drive more sales.

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